{"id":12413,"date":"2015-06-02T17:28:00","date_gmt":"2015-06-02T17:28:00","guid":{"rendered":"https:\/\/americanorchestras.org\/?p=12413"},"modified":"2021-07-27T15:39:09","modified_gmt":"2021-07-27T15:39:09","slug":"conference-2015-highlights","status":"publish","type":"post","link":"https:\/\/americanorchestras.org\/conference-2015-highlights\/","title":{"rendered":"Conference 2015: Highlights"},"content":{"rendered":"\n<p>This year, over 1,000 orchestra professionals, volunteers and business partners gathered in Cleveland for the League&#8217;s 2015 National Conference. Here are some of the highlights.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"openingsession\"><a name=\"#openingsession\"><\/a>Opening Session<\/h3>\n\n\n\n<h6 class=\"wp-block-heading\"><strong>Getting Real About Relevance: Our Value through the Eyes of Others<\/strong><\/h6>\n\n\n\n<p>The question of relevance\u2014how our orchestras can matter more in today\u2019s world\u2014burns in the minds of leaders across our field. During the opening plenary, we considered how orchestras can employ the music to address community needs. A panel of government, business, community, and artistic leaders shared their perspectives on the priorities of the constituents and stakeholders they serve; how orchestras can help provide what the public values; and how we can develop relationships with the community that enable us to be involved in meaningful ways.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Getting Real About Relevance: Opening Session at the League of American Orchestras\u2019 2015 Conference\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/tpSGRZYt_gU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/OpeningSessionPPT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the Powerpoint Presentation (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Moderator: Michael Rohd, Director, Center for Performance and Civic Practice<\/em><\/p>\n\n\n\n<p><em>Panelists: Christopher Alvarado, Executive Director, Slavic Village Development; Armond Budish, Cuyahoga County Executive; Beth Mooney, Chairman and CEO, KeyCorp; Alisa Weilerstein, Cello<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"luncheon\"><a name=\"#luncheon\"><\/a>League Luncheon and Annual Meeting<\/h3>\n\n\n\n<p>The League Luncheon and Annual Meeting included an address by President and CEO Jesse Rosen; an announcement about SHIFT: A Festival of American Orchestras; the presentation of the Gold Baton and Helen M. Thompson awards; and a performance by American Idol Season 6 Finalist Melinda Doolittle. It was emceed by Peabody Award winning broadcaster and producer, Elliott Forrest.<\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Address from Jesse Rosen: The New Work of Orchestras (<a rel=\"noreferrer noopener\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/JesseRosenLuncheonAddress2015.pdf\" target=\"_blank\">Transcript<\/a> PDF)<\/h6>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The New Work of Orchestras, by Jesse Rosen, League of American Orchestras, 2015\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Rret8kaHtcs?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h6 class=\"wp-block-heading\">News from SHIFT: A Festival of American Music <\/h6>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"SHIFT Festival Orchestras Announced at 2015 League of American Orchestras\u2019 Conference\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/oJOyQCyamaU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><em>Presented in cooperation with the League of American Orchestras by Jenny Bilfield, president and CEO, Washington Performing Arts, and Deborah F. Rutter, president, The John F. Kennedy Center for the Performing Arts<\/em><\/p>\n\n\n\n<h6 class=\"wp-block-heading\">Presentations of Awards<\/h6>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Presentations of Awards at the League of American Orchestras\u2019 2015 Conference in Cleveland\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/4dpfc79siAc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><em>Presentation of the Helen M. Thompson Award by Jesse Rosen, president and CEO, League of American Orchestras to Jennifer Boomgaarden, executive director, South Dakota Symphony Orchestra<\/em><\/p>\n\n\n\n<p><em>Presentation of the Gold Baton Award by Mark Volpe, managing director, Boston Symphony Orchestra to Anne-Marie Soulli\u00e8re, retired president, Fidelity Foundation<\/em><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/LeagueLuncheonPPT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the Powerpoint Presentation (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"closing\"><a name=\"#closing\"><\/a>Closing Session<\/h3>\n\n\n\n<h6 class=\"wp-block-heading\">The Next Frontier is Center Stage: Enhancing the Relevance of Our Core Artistic Work<\/h6>\n\n\n\n<p>A quiet revolution has been underway for over a decade as orchestras experiment with ways to create deeper connections with communities. This mostly happens at periphery of our work, carried out by soloists, small ensembles or teaching artists, rather than the full orchestra. Now it\u2019s time to connect what we\u2019re learning by listening to our partners and answering their needs back to our core passion and strength\u2014live symphonic performances that matter deeply to everyone in the room, including community members who normally do not attend.<\/p>\n\n\n\n<p>We\u2019ve made some promising starts. We asked some of the creative minds involved in compelling, community-connected artistic projects how they envisioned this work could evolve and amplify into relevant musical expression by the full ensemble.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Enhancing the Relevance of Our Core Artistic Work: League of American Orchestras\u2019 2015 Conference\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/HfTGsE3kcuw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><em>Moderator: Eric Booth, President, Everyday Arts Inc.<\/em><\/p>\n\n\n\n<p><em>Panelists: Delta David Gier, Music Director, South Dakota Symphony Orchestra; Martha S. Gilmer, Chief Executive Officer, San Diego Symphony; Daniel Bernard Roumain, Composer\/Performer\/Arts Administrator, Sozo Artists; Joshua Smith, Principal Flute, The Cleveland Orchestra<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"preconference\"><a name=\"#preconference\"><\/a>Pre-Conference Sessions<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-0\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-0\">Patron Growth, 2015 Edition: An Integrated Approach to Sales, Fundraising, and Loyalty<\/h2><div id=\"ac-0\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Taught by seasoned practitioners, Patron Growth, 2015 edition explored how to attract, incentivize, and earn a relationship with patrons; practical strategies for developing a robust patron base; constructive linkages between traditional marketing and development functions; assessment tools to evaluate underlying sales and fundraising; and the fundamentals to build patron loyalty and engagement.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/PatronGrowthPPT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint presentation for this seminar (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Faculty: Paul Hogle, executive vice president, Detroit Symphony Orchestra; David Snead, vice president of marketing, brand and customer experience, New York Philharmonic<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-1\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-1\">Seminar for New Executive Directors<\/h2><div id=\"ac-1\" class=\"c-accordion__content\" style=\"display:none\">\n<p>You\u2019re a new executive director, in your first couple of years on the job. Not only are you navigating your way as the new CEO, but you are asked to be proficient in virtually every area of management, from fundraising and finance to board governance and human resources \u2013and everything in between. This seminar offered an executive-level overview of the fundamentals of orchestra management to give new executive directors the skills to be effective leaders. Participants explored how orchestras are structured and how they function, as well as what is unique to their culture. Participants were also introduced to a number of best practices for working with board, staff, music directors, musicians, donors and community stakeholders. Attendees had the opportunity to share ideas and best practices, create practical take home action plans, and strengthen their collegial networks.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/RHR-International-Trust-Booklet.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the materials for this seminar (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Seminar Director: Melia P. Tourangeau, President &amp; CEO, Utah Symphony\/Utah Opera<\/em><\/p>\n\n\n\n<p><em>Additional Faculty: Ross Binnie, Chief Marketing Officer, The Cleveland Orchestra; Dennis LaBarre, Board Chair, The Cleveland Orchestra; James Menger, Chief Financial Officer, The Cleveland Orchestra; Faith Noble, Controller, The Cleveland Orchestra; Stacy Wilson Margolis, Vice President for Development, League of American Orchestras<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-2\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-2\">Boards on Fire!<\/h2><div id=\"ac-2\" class=\"c-accordion__content\" style=\"display:none\">\n<p>You need your board members to be strategic leaders, compelling ambassadors, and powerful fundraisers. This session explored obstacles in their way, and how to remove them, leaving participants with concrete, practical solutions that don\u2019t cost any money, and don\u2019t require any more time.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/BoardsonFireHandout.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the materials for this seminar (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Faculty: Susan Howlett, governance consultant and author of Boards on Fire! Inspiring Leaders to Raise Money Joyfully<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-3\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-3\">Building a Culture that Values People, Places, and Purpose<\/h2><div id=\"ac-3\" class=\"c-accordion__content\" style=\"display:none\">\n<p>In today\u2019s changing environment, leaders must be adaptive and strategic thinkers, balancing long-term priorities while managing day-to-day concerns. Such times require that leaders act as agents of positive change, igniting creativity and innovation in their organizations. No matter what we do to put in place the best systems and thinking available to us, it is often the human factor that brings us up short. In complex organizations involving multiple stakeholders, how do we manage expectations, avoid burn-out, and handle conflict? How do we hire the right people for the right staff positions and hold on to them over time? And, most importantly, how do we leverage people\u2019s talents and nurture a healthy organizational culture in order to propel our institutions forward productively?<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/BuildingACulturePresentation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint presentation for this seminar (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Faculty: Anne Parsons, President and CEO, Detroit Symphony Orchestra; Pratichi Shah, Flourish Talent Management Solutions, LLC<\/em><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"thursday845\"><a name=\"#thursday845\"><\/a>Thursday Sessions, 8:45am-10:00am<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-4\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-4\">Belief and Confidence: Creating an Environment in which Philanthropic Partnership Thrives<\/h2><div id=\"ac-4\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Everyone\u2014including board members, staff, musicians, and volunteers\u2014has an important role to play in building and sustaining a strong philanthropic culture throughout an organization. Engaging all stakeholders in this process is critical in building the belief and confidence necessary for productive philanthropic partnerships. Leaders from various orchestras shared their strategies and successes in developing long-term, effective fundraising efforts.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/RonSchillerPresentation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint Presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Presenter &amp; Moderator: Ron Schiller, Founding Partner, Aspen Leadership Group<\/em><\/p>\n\n\n\n<p><em>Panelists: Scott Harrison, Vice President of Advancement and External Relations, Detroit Symphony Orchestra; Camille D. LaBarre, Managing Director, Metropolitan Opera; Henry Peyrebrune, Bass, The Cleveland Orchestra; Scott Showalter, President &amp; CEO, Oregon Symphony<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-5\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-5\">Building Bigger Pops Audiences<\/h2><div id=\"ac-5\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Orchestras are challenged to align pops programming with rapidly changing tastes. Yet some orchestras are finding success with new formats, new genres, and innovative presentation elements. These approaches have been successful in growing the pops audience. Our panel of artistic planners discussed what can make a successful pops season.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/LAOPops2015.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint Presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Moderator: Shelly Fuerte, Popular Programming Consultant, SSF Consulting<\/em><\/p>\n\n\n\n<p><em>Panelists: Andrew Kipe, Executive Director, Louisville Orchestra; Tommy Phillips, Director of Artistic Planning, San Diego Symphony; Heather Slater, Director of Artistic Planning, Calgary Philharmonic Orchestra; Carl Topilow, Music Director and Conductor, The Cleveland Pops Orchestra<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-6\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-6\">Developing and Sustaining High Impact Community Engagement Programs<\/h2><div id=\"ac-6\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Music can serve as a powerful tool for addressing civic priorities. Yet effective community engagement practice requires orchestras to work in new ways\u2014as artistic collaborators and facilitators of community creativity\u2014and on long time horizons. This is true whether your orchestra is working with public schools, healthcare providers, community development corporations, tribal councils, or other agencies. This session explored relationship-building, co-design, and translation (between the arts and other fields) as key organizational and individual capacities to build when authentic community engagement is a goal.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/MichaelRohdDevelopingPPT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint Presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speakers: Michael Rohd, Director, Center for Performance and Civic Practice; Shannon L. Scrofano, Director of Design, Center for Performance and Civic Practice<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-7\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-7\">Recruiting, Developing, and Retaining Talent<\/h2><div id=\"ac-7\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Recruitment, development, and retention of talented personnel\u2014from trustees to executive and artistic directors to staff and volunteers\u2014are key determinants of organizational success. Yet orchestras devote few resources to talent development, and many underestimate the costs of turnover. This session explored strategies your orchestra can employ to improve its performance by developing and keeping good people.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/RecruitingTalentPresentation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speaker: Pratichi Shah, Flourish Talent Management Solutions, LLC<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-8\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-8\">Unleashing the Power of Collaboration (VIDEO)<\/h2><div id=\"ac-8\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Teams in which all members strive toward a common goal are more successful. To that end, a number of orchestras are focusing on motivating musicians, artistic directors, staff, trustees, and volunteers to work together on an ongoing basis to secure their collective futures. We heard from members of the Detroit Symphony Orchestra and The Cleveland Orchestra about what they have achieved thus far.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Unleashing the Power of Collaboration: Session from League of American Orchestras\u2019 2015 Conference\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/afHhwSsZ2Cc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><em>Moderator: John McCann, President, Partners in Performance<\/em><\/p>\n\n\n\n<p><em>Panelists: Teddy Abrams, Music Director, Louisville Orchestra; Phillip Wm. Fisher, Chairman, Detroit Symphony Orchestra; Gary Hanson, Executive Director, The Cleveland Orchestra; Dennis LaBarre, Board President, The Cleveland Orchestra; Anne Parsons, President and CEO, Detroit Symphony Orchestra; Jack Sutte, Second Trumpet, The Cleveland Orchestra<\/em><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"thursday1115\"><a name=\"#thursday1115\"><\/a>Thursday Sessions, 11:15am-12:30pm<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-9\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-9\">Creating a Dream Board<\/h2><div id=\"ac-9\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Want to know how to recruit amazing leaders, retire others with grace, and get everyone on your board operating at a higher level? This session offered concrete tips for identifying, orienting, and sustaining extraordinary trustees you may not have realized you had access to before.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/CreatingaDreamBoard.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the materials for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speaker: Susan Howlett, Governance Consultant and Author of Boards on Fire! Inspiring Leaders to Raise Money Joyfully<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-10\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-10\">Evaluating Impact<\/h2><div id=\"ac-10\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Sustaining and scaling community engagement and education programs supported by foundation and government funders requires not just delivering service but assessing outcomes. To do so well, data collection, evaluation, and reporting processes must be built into your programs from the beginning. In this session, participants explored what these activities require in terms of time, money, and expertise; how to integrate them into busy schedules and tight budgets; and why they are worth the investment.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/EvaluatingImpactResourceGuide.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the Resource Guide for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speakers: Warren W. Hyer, Executive Director, Central Ohio Symphony; April Nelson, Staff Mediator, Delaware County Juvenile Court; Lynne K. Schoenling, Magistrate, Delaware County Probate\/Juvenile Court; Dennie Palmer Wolf, Principal, WolfBrown<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-11\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-11\">Driving Growth through Digital Innovation<\/h2><div id=\"ac-11\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Around the world, cultural institutions are forging bold new paths in digital culture. Among the results are larger and often younger audiences, deeper audience engagement, new community relationships, new revenue, renewed program vitality, and landmark artistic projects. We unpacked findings from a new study, Like, Link, Share: How Cultural Institutions are Embracing Digital Technology, which includes research on such organizations at the San Francisco Symphony, New York Philharmonic and the Detroit Symphony Orchestra. Lessons learned are relevant to orchestras of every size.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"http:\/\/likelinkshare.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">View the Like, Link, Share Study<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/Driving-Growth-through-Digital-Innovation-PPT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint Presentation for this session (PDF)<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/Driving-Growth-through-Digital-Innovation-Detroit-Symphony-Orchestra.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the materials for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Moderator: Sarah Lutman, Principal, Lutman &amp; Associates<\/em><\/p>\n\n\n\n<p><em>Panelists: Jane Alexander, Chief Information Officer, The Cleveland Museum of Art; Scott Harrison, Vice President of Advancement and External Relations, Detroit Symphony Orchestra; Luke Ritchie, Head of Digital, Philharmonia Orchestra<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-12\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-12\">Diversity Progress Report: Learn from Your Peers<\/h2><div id=\"ac-12\" class=\"c-accordion__content\" style=\"display:none\">\n<p>The League\u2019s Diversity Work Group has been studying the factors that contribute to low diversity within American orchestras and developing strategies, tactics, and tools that orchestras can employ\u2014independently and collectively\u2014to begin to move the dial.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/DetroitSymphonyOrchestraCase-Study.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Detroit Symphony Orchestra: A Case Study (PDF)<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/HoustonSymphonyCaseStudy.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Houston Symphony Orchestra: A Case Study (PDF)<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/TheChicagoSinfoniettaCaseStudy.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Chicago Sinfonietta: A Case Study (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speakers: Mark Hanson, Executive Director &amp; CEO, Houston Symphony; Jim Hirsch, Executive Director, Chicago Sinfonietta; Carmen Morgan, Diversity and Inclusion Consultant; Anne Parsons, President &amp; CEO, Detroit Symphony Orchestra<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-13\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-13\">New Music for New Audiences: Connecting Ideas with Communities<\/h2><div id=\"ac-13\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Living composers can take us anywhere with their music. Giving voice to their visions on our stages is essential to the continued vitality of the art form. And, the creation and presentation of new music provides orchestras with authentic avenues for reaching new audiences and connecting with community. A panel of distinguished composers and administrators reflected on important aesthetic developments in American composition and how new work is playing an integral role in developing new audiences.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/news.microsoft.com\/features\/world-premiere-uses-kinect-to-conduct-puts-audience-inside-the-instrument\/\" target=\"_blank\" rel=\"noreferrer noopener\">View the reading materials for this session<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Moderator: Daniel Bernard Roumain, Composer\/Performer\/Arts Administrator, Sozo Artists<\/em><\/p>\n\n\n\n<p><em>Panelists: Elena Dubinets, Vice President of Artistic Planning, Seattle Symphony; Clint Needham, Composer in Residence\/Assistant Professor of Music, Conservatory of Music at Baldwin Wallace University; Paola Prestini, Composer<\/em><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"friday\"><a name=\"#friday\"><\/a>Friday Sessions, 8:45 am &#8211; 10:00 am<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-14\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-14\">Check This Out: Innovations from Across the Field<\/h2><div id=\"ac-14\" class=\"c-accordion__content\" style=\"display:none\">\n<p>This session featured snapshot presentations on innovative projects that you may replicate or adapt for your organization. It included multiple strands of orchestral endeavors, from audience building and artistic projects, to development and marketing, education and community engagement, and technology.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/2015CTOPresenters.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the Project Descriptions for this session<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Presenters: Meghan Berneking, Director of Communications, Cincinnati Symphony Orchestra; Eric Booth, President, Everyday Arts Inc., Elaine Cousins, Volunteer and Board Member\/Vice President for Education and Community Engagement, Illinois Symphony Orchestra Guild of Bloomington-Normal; David Fisk, Executive Director, Richmond Symphony; Brenda Nienhouse, Executive Director, Spokane Symphony; Luke Ritchie, Digital Director, Philharmonia Orchestra; Todd Vigil, Director of Marketing, The Phoenix Symphony<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-15\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-15\">How Well Financed is Your Orchestra?<\/h2><div id=\"ac-15\" class=\"c-accordion__content\" style=\"display:none\">\n<p>Orchestras that are properly capitalized have the cash to do what they want to do when they want to do it. This session, led by Susan Nelson of TDC, helped participants explore where they stood and how to recognize whether they are undercapitalized or have a business model problem; how to conduct an honest appraisal of the bottom line; and how to understand your orchestra\u2019s financial challenges more fully.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/HowWellFinancedPresentation.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Susan Nelson, Principal, Technical Development Corporation<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-16\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-16\">Making Music that Matters<\/h2><div id=\"ac-16\" class=\"c-accordion__content\" style=\"display:none\">\n<p>The creation and presentation of great music is central to orchestras\u2019 work. We are driven to share this music with others because we have experienced its transformative power. Yet to many Americans, our music seems irrelevant. Can the artistic choices we make\u2014about what music to create and perform, when and where to play, and for and with whom\u2014change their minds? Across the country, some orchestras are experimenting with using music to help communities address complex challenges by giving voice to the concerns of marginalized populations, expressing wonder at the beauty of the natural world, helping addicts recover from substance abuse, and more. This session offered strategies for helping the communities we serve leverage the power of live orchestral music to address complex challenges.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/Cincinnati-Symphony_One-City-One-Symphony-2015.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint presentation for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speaker: Jesse Rosen, President and CEO, League of American Orchestras<\/em><\/p>\n\n\n\n<p><em>Panelists: Delta David Gier, Music Director, South Dakota Symphony Orchestra; Sherri Prentiss, Vice President of Marketing, Cincinnati Symphony and Pops Orchestra &amp; May Festival; Mark Williams, Director of Artistic Planning, The Cleveland Orchestra<\/em><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-17\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-17\">The Public Benefits and Value of Arts and Culture<\/h2><div id=\"ac-17\" class=\"c-accordion__content\" style=\"display:none\">\n<p>In 2014, Cuyahoga Arts &amp; Culture, Northeastern Ohio\u2019s public arts agency, commissioned a study of the public benefits of arts and culture. Public funding for the arts depends on a broad recognition of a positive return on public investment. Not surprisingly, the research found that the arts and culture do generate substantial public benefits. It also found, though, that public value is not a static concept: it grows from individuals\u2019 private experiences. Most significantly, the study found that shifts in cultural participation and in regional demographics provide a significant opportunity to help grow the value that all community residents derive from and ascribe to the arts by reinventing and expanding the roles arts organizations play in making communities more vital and lives more meaningful.<\/p>\n\n\n\n<p>What are the challenges and opportunities that these shifts imply for orchestras eager to create value for audiences? What roles do board members, staff members, conductors and musicians need to play to keep orchestras connected to these core issues? How do we help orchestras navigate these changes successfully? This was a lively discussion about how this public value orientation plays out with artists, board members, and the public at large.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/Public-Value-and-Benefits-of-Arts-and-Culture.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the PowerPoint Presentation for this session (PDF)<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/The-Public-Benefits-and-Value-of-Arts-and-Culture-2014.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View materials for this session (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<p><em>Speakers: Karen Gahl-Mills, Executive Director, Cuyahoga Arts &amp; Culture; Kjristine Lund, Board Member, Seattle Symphony &amp; Principal, Lund Consulting, Inc.; Nick Rabkin, Principal, reMaking Culture<\/em><\/p>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/constituency-meetings\/\">Constituency Meetings<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/conference-2015-volunteer-meetings\/\">Volunteer Meetings<\/a><\/div>\n<\/div>\n\n\n\n<h6 class=\"wp-block-heading\">WHO ATTENDED CONFERENCE 2015?<\/h6>\n\n\n\n<p>View a list of delegates by&nbsp;<strong><a href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/2015ConferenceRegistrants_ByOrgName524.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">organization<\/a><\/strong>&nbsp;(PDF) or <strong><a href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/12\/2015ConferenceRegistrants_ByLastName524.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">last name<\/a><\/strong>&nbsp;(PDF).<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>This year, over 1,000 orchestra professionals, volunteers and business partners gathered in Cleveland for the League&#8217;s 2015 National Conference. Here are some of the highlights.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[133],"tags":[],"class_list":["post-12413","post","type-post","status-publish","format-standard","hentry","category-learn","learning-type-conference-resource"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Conference 2015: Highlights - americanorchestras.org<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/americanorchestras.org\/conference-2015-highlights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conference 2015: Highlights - americanorchestras.org\" \/>\n<meta property=\"og:description\" content=\"This year, over 1,000 orchestra professionals, volunteers and business partners gathered in Cleveland for the League&#039;s 2015 National Conference. 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