{"id":18512,"date":"2020-12-03T00:25:00","date_gmt":"2020-12-03T00:25:00","guid":{"rendered":"https:\/\/americanorchestras.org\/?p=18512"},"modified":"2021-03-05T22:35:59","modified_gmt":"2021-03-05T22:35:59","slug":"successful-orchestra-fundraising-in-2021-2","status":"publish","type":"post","link":"https:\/\/americanorchestras.org\/successful-orchestra-fundraising-in-2021-2\/","title":{"rendered":"Successful Orchestra Fundraising In 2021"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-style-large is-layout-flow wp-block-quote-is-layout-flow\"><p><em><strong>The content of this webinar was developed by and sponsored by Robert Swaney Consulting.<\/strong><\/em><\/p><\/blockquote>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Successful Orchestra Fundraising In 2021\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZFuuAxSJ02c?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/01\/12-2-transcript.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">Read the transcript (PDF)<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background has-coral-background-color\" href=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/01\/LOAO_RSC_presentation_12-2.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">View the presentation (PDF)<\/a><\/div>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Core Practices for the Current Environment<\/h4>\n\n\n\n<p>The economic road to recovery is a long journey that most orchestras are just beginning. Creating momentum for increased patronage through earned revenue will take time, perhaps years. In the meantime, contributed support must supply the necessary operational funds so that orchestras can continue to fulfill their community and artistic missions. Planning your orchestra\u2019s philanthropic journey for 2021 is both essential and critical.<\/p>\n\n\n\n<p>In this 75-minute sponsored webinar, Bob Swaney, Founder &amp; CEO of Robert Swaney Consulting, will focus on core fundraising practices adapted for the recovery environment. Looking through the lens of the donor cycle, he\u2019ll discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>fundraising emphasis for the new year,<\/li><li>the shifting balance and coordination between fundraising and marketing \/ sales,<\/li><li>and how overall long-term changes to the orchestra operational model might be incorporated into annual, planned, and major gift fundraising.<\/li><\/ul>\n\n\n\n<p>Also included will be tips for enlisting current and new board members in fundraising, ways to engage institutional funders, and a \u201cWhat\u2019s Next?\u201d list to help your fundraising program focus on high-leverage \/ high-return activities going into 2021. There will be plenty of time for Q&amp;A, so come equipped with your fundraising questions.<\/p>\n\n\n\n<div class=\"wp-block-pb-accordion-item c-accordion__item js-accordion-item no-js\" data-initially-open=\"false\" data-click-to-close=\"true\" data-auto-close=\"true\" data-scroll=\"false\" data-scroll-offset=\"0\"><h2 id=\"at-0\" class=\"c-accordion__title js-accordion-controller\" tabindex=\"0\" role=\"button\" aria-controls=\"ac-0\"><strong>About the Speaker<\/strong><\/h2><div id=\"ac-0\" class=\"c-accordion__content\" style=\"display:none\">\n<div class=\"wp-block-image is-style-default\"><figure class=\"alignleft\"><img decoding=\"async\" src=\"https:\/\/americanorchestras.org\/images\/stories\/webinars\/Robert-Swaney-headshot.jpg\" alt=\"Bob Swaney\"\/><\/figure><\/div>\n\n\n\n<p><strong>Bob Swaney&nbsp;<br><\/strong><em>Founder &amp; CEO of Robert Swaney Consulting<\/em><\/p>\n\n\n\n<p>As Founder &amp; CEO of Robert Swaney Consulting, Bob Swaney has assembled and leads an extraordinary team of consultants who coach clients using his system. Above all, Bob and his team work with organizations to achieve growth regardless of community, organization, or economic conditions. He regularly participates as a speaker for industry-related conferences and has served on the boards of several arts and education organizations.<\/p>\n<\/div><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Questions?<\/strong><\/h4>\n\n\n\n<p>Please contact Member Services at&nbsp;<strong><a href=\"mailto:member@americanorchestras.org\">member@americanorchestras.org<\/a><\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><em><em><em>This webinar was made possible by generous grants from <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.americanexpress.com\/\" target=\"_blank\">American Express<\/a><\/strong>, the Baisley Powell Elebash Fund, <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.fordfund.org\/\" target=\"_blank\">Ford Motor Company Fund<\/a><\/strong>, the <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/howardgilmanfoundation.org\/\" target=\"_blank\">Howard Gilman Foundation<\/a><\/strong>, the <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.arts.gov\/\" target=\"_blank\">National Endowment for the Arts<\/a><\/strong>, and <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www.wallacefoundation.org\/pages\/default.aspx\" target=\"_blank\">The Wallace Foundation<\/a><\/strong>, as well as supported, in part, by public funds from the <strong><a rel=\"noreferrer noopener\" href=\"https:\/\/www1.nyc.gov\/site\/dcla\/index.page\" target=\"_blank\">New York City Department of Cultural Affairs<\/a><\/strong> in partnership with the City Council.<\/em><\/em><\/em><\/p>\n\n\n\n<div class=\"wp-block-group has-blue-light-background-color has-gray-dark-color has-text-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www.americanexpress.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-1024x1021.png\" alt=\"\" class=\"wp-image-19281\" width=\"177\" height=\"176\" srcset=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-1024x1021.png 1024w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-300x300.png 300w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-150x150.png 150w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-768x766.png 768w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-1536x1532.png 1536w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2020\/06\/AXP_BlueBoxLogo_EXTRALARGEscale_PMS285Coated_PE-2-2048x2043.png 2048w\" sizes=\"auto, (max-width: 177px) 100vw, 177px\" \/><\/a><\/figure><\/div>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.fordfund.org\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/FMC_Fund_Blue_RGB_v1.png\" alt=\"Ford Motor Company Fund\" class=\"wp-image-18880\" width=\"388\" height=\"113\" srcset=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/FMC_Fund_Blue_RGB_v1.png 695w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/FMC_Fund_Blue_RGB_v1-300x88.png 300w\" sizes=\"auto, (max-width: 388px) 100vw, 388px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/howardgilmanfoundation.org\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"238\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/HowardGilman-1024x238.png\" alt=\"\" class=\"wp-image-19224\" srcset=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/HowardGilman-1024x238.png 1024w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/HowardGilman-300x70.png 300w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/HowardGilman-768x178.png 768w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/HowardGilman.png 1107w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.arts.gov\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/2018-Horizontal-Logo-with-url2-2-1024x512.png\" alt=\"\" class=\"wp-image-19190\" srcset=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/2018-Horizontal-Logo-with-url2-2-1024x512.png 1024w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/2018-Horizontal-Logo-with-url2-2-300x150.png 300w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/2018-Horizontal-Logo-with-url2-2-768x384.png 768w, https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/2018-Horizontal-Logo-with-url2-2.png 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/www.wallacefoundation.org\/pages\/default.aspx\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"73\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/01\/logo-1.png\" alt=\"The Wallace Foundation\" class=\"wp-image-15511\"\/><\/a><\/figure><\/div>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/www1.nyc.gov\/site\/dcla\/index.page\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/americanorchestras.org\/wp-content\/uploads\/2021\/02\/dclaLogo_color_2-1.png\" alt=\"NYC Cultural Affairs\" class=\"wp-image-19225\" width=\"203\" height=\"37\"\/><\/a><\/figure><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><em>Photo courtesy of the speaker.<\/em><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>The economic road to recovery is a long journey that most orchestras are just beginning. Creating momentum for increased patronage through earned revenue will take time, perhaps years. In the meantime, contributed support must supply the necessary operational funds so that orchestras can continue to fulfill their community and artistic missions.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":23,"featured_media":21607,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[133],"tags":[],"class_list":["post-18512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learn","format-on-demand-webinar","learning-type-events-webinars","topic-development-fundraising"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Successful Orchestra Fundraising In 2021 - americanorchestras.org<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/americanorchestras.org\/successful-orchestra-fundraising-in-2021-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Successful Orchestra Fundraising In 2021 - americanorchestras.org\" \/>\n<meta property=\"og:description\" content=\"The economic road to recovery is a long journey that most orchestras are just beginning. Creating momentum for increased patronage through earned revenue will take time, perhaps years. 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